Royal Green Modal Shop

Royal Green aimed to create a model store interior that could not only showcase their entire product range but also serve as a benchmark for future outlets. The store was carefully designed to meet all functional and aesthetic requirements — from fast-selling pint storage to well-lit displays that enhance product visibility. Branding was thoughtfully integrated into the design, with Royal Green elements highlighted on structural columns. Miniature products were given prominence with golden accents, while the wine section stood out with rich red tones. Custom-designed translight panels added a unique base for brand storytelling and visual appeal. Specially crafted display racks for Royal Green and Woodnote were strategically placed at the front window to attract attention. The beer section was positioned adjacent to the cold room for efficiency, and all backend services were smartly concealed to maintain a clean, premium look throughout the store. To complete the transformation, the store exterior was also refreshed to boost local brand visibility and create a welcoming first impression.